socialtrek logo

About Us

Crafting Brand Identities & Building Top-Notch Websites

SocialTrek is a digital agency specialising in Branding and Website Design + Development for small to mid sized businesses. We help grow your online presence by crafting a brand identity and building a quality website to increase your credibility as a business and be recognised by more people.

Branding & Web Design Agency

An Understanding Of Small Businesses

My name is Dion Fallace, founder and director of SocialTrek – let me give you a quick background about me, and how SocialTrek came about.

My family owns two hairdressing salons here in Melbourne, and I have always grown up with my parents running our own businesses.

I eventually took after these footsteps and became a part of the hairdressing industry, becoming a qualified barber and working in the family business.

This then expanded into learning how the businesses run, learning how to market our businesses digitally, as well as running behind the scenes – doing the bookkeeping, paying the bills, paying wages, etc. I have been able to obtain experience not only in the hands-on part of our businesses, but also running them.

I took a keen interest in digital marketing, in particular branding and website design, and was able to help some local businesses and organisations create a digital presence for their brand – which is how SocialTrek was born.

We look forward to helping you on your businesses journey by helping create a quality digital identity to make sure you are seen online.


Our People

We collaborate with talented creatives to help build your brand.


Founder & Director


Graphic Designer


Graphic Designer